PROUDLY DESIGNED AND MADE IN BARCELONA BY LOCAL AND ETHICAL PRODUCERS
HOOF was born in 2018 with the aim to create a brand that contributes to the fight for the climate change and to help local and sustainable organisations. We are just getting started and work day by day to minimise our impact to the planet, to support local communities and to move society towards a circular economy.
For us, this is just the beginning. What about you? (keep reading below)
FAIR TRADE AS A PRINCIPLE
Countries like India, China, Bangladesh, Indonesia, Cambodia, Vietnam among others work in the textile production industry under inhumane conditions. Miserable wages, endless working hours and unacceptable heatlh & safety conditions are just clear examples of how insane this industry can be.
In most of these manufacturing countries the minimum wage represents between half to a fifth of the living wage. Workers are often forced to work 14 to 16 hours a day, 7 days a week. And usually work with no ventilation, breathing in toxic substances, inhaling fiber dust or blasted sand in unsafe buildings.
In addition, the clothing industry has one of the highest impacts on the planet. Ships are responsible for more than 18 percent of some air pollutants, high water usage, pollution from chemical treatments used in dyeing and preparation and the disposal of large amounts of unsold clothing through incineration or landfill deposits are hazardous to the environment.
We must adopt corporate social responsibility to fight against labor exploitation.
WE ARE HERE FOR A BETTER WORLD
HOOF aims to contribute to the fight for the climate change and to help local and sustainable organisations. We firmly believe a better world is possible and want to be an active part of the change.
We made sure our sock was designed not to be only practical. We considered that it was necessary that our product stand out for its contribution to our society and its minimal impact to the environment. Therefore we selected the best local producers that could give us the standards we asked for in terms of employment conditions and sustainability.
All our suppliers are based in less than 5 hours drive from hour homes. They guarantee gender equality, ethical work conditions, ensure clean production processes and use environmental harm free materials. We also encourage our suppliers to reduce waste minimising the amount of packaging and raw material involved in the production process of our product. This also gives us the opportunity to maintain a personal approach with all of them and to build strong relationships that have a direct impact on the quality of our final product.
By supporting HOOF you are helping to support local communities and to move society towards a circular economy.